A feasibility study provides a market analysis of national, regional and local trends using secondary data to better understand the preferences for a proposed new business, program or activity. It assesses community needs, identifies gaps, and evaluates the demand for the proposed initiative. In addition, through primary data collection, it captures individuals' willingness to pay for certain products or services, which allows for revenue forecasting. 

This comprehensive analysis helps estimate the likelihood for the proposed initiative to succeed in an area. It also provides insight on the scale and scope of the future business or program based on the existing and projected market conditions. 

Recent Feasibility Studies Completed: 

Wendover Events Center Feasibility Report (2023)

Southeast KY African American Museum and Cultural Center (SEKYAAMCC) Feasibility Report (2022)

Feasibility of Broadband in the Kentucky Promise Zone (2021)

Market Analysis for the Proposed Center at Carr Creek (2020)

Services and fees vary.

Contact Research Director Simona Balazs at (859) 218-5764 or simona.balazs@uky.edu to get started.